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New-York

Last year, New York decided to aggressively pursue a sales tax rule already on the books by expanding the definition of venue to include companies with affiliates physically present in the state. Many vendors, Amazon.com included, made a lot of noise about pulling their affiliate program; interestingly, Amazon.com didn’t go anywhere. They did, however, challenge the imposition of the tax and lost. A strongly worded opinion from the court noted that Amazon didn’t “even come close” in successfully arguing that the affiliate programs were merely advertising. At the time, I posited:

What does it all mean? I think there will be two significant outcomes:

1, Online retailers will begin to rethink the way that they do business with affiliates – especially in a tough economic climate.
2, Other states will jump on the bandwagon. California, anyone?

Sure enough, in May of this year, California began exploring ways to enforce collection of sales tax from online sales – clearly a wink at the existing New York victory. Curiously, Amazon.com has remained relatively quiet.

But of course. Those are, after all, the big boys. New York and California are two of the largest, wealthiest states. Pulling affiliate programs out of those states, in my opinion, would be dramatic and costly – especially considering that the tax wouldn’t come out of Amazon’s pocket.

But say you wanted to make a statement, fire a warning shot to other states that might be considering similar behavior… What would you do? If you were Amazon.com, maybe you’d start pulling your affiliate programs from smaller states.

Sure enough, in May of this year, many Amazon.com affiliates in North Carolina received this letter via email (provided to me from an affiliate):

We regret to inform you that the North Carolina state legislature (the General Assembly) appears ready to enact an unconstitutional tax collection scheme that would leave Amazon.com little choice but to end its relationships with North Carolina-based Associates. You are receiving this e-mail because our records indicate that you are an Amazon Associate and resident of North Carolina.

Please note that this is not an immediate termination notice and you are still a valued participant in the Associates Program. All referral fees earned on qualified traffic will continue to be paid as planned.

But because the new law is drafted to go into effect once enacted – which could happen in the next two weeks – we will have to terminate the participation of all North Carolina residents in the Amazon Associates program on or before that same day. After the termination day, we will no longer pay any referral fees for customers referred to Amazon.com or Endless.com nor will we accept new applications for the Associates program from North Carolina residents.

The unfortunate consequences of this legislation on North Carolina residents like you were explained in detail to key senators and representatives in Raleigh, including the leadership of the Senate, House, and both chambers’ finance committees. Other states, including Maryland, Minnesota, and Tennessee, considered nearly identical schemes, but rejected these proposals largely because of the adverse impact on their states’ residents.

The North Carolina General Assembly’s website is http://www.ncleg.net/ , and additional information may be obtained from the Performance Marketing Alliance at http://www.performancemarketingalliance.com/ .

We thank you for being part of the Amazon Associates program, and we will apprise you of the General Assembly’s action on this matter.

Unconstitutional, you say? A Manhattan Supreme Court judge sure didn’t think so.

When I asked via twitter for affiliates in North Carolina to comment on the proposed pull out, I received a number of similar responses. One commenter summed up the sentiment nicely:

I run several web sites that sell books. I’ve been working on these sites for 2 years now, building them up with good content. At the start of June, for the first time ever, I started seeing the fruits of my efforts. I started seeing a decent return coming in from my Amazon referral fees.

So you can imagine how devastated I am now that my account is closed. My account had close to 200 outstanding orders that hadn’t yet shipped yet when the account was closed. That’s money I’ll never see. On top of that, today I checked my account (as of this writing we can still login to our accounts) and discovered that several high priced electronics had been purchased through my link. You can imagine how this made me feel. Right now I’m sitting here with a throbbing headache – I think it’s stress-related.

I hope the NC legislature removes Section 27C.2 from the proposed budget bill. I’ve really enjoyed being an Amazon affiliate and don’t want the relationship to end.

North Carolina, for its part, isn’t backing down, just as New York held its ground. The online retailer maintains that the tax is constitutional. It’s interesting that Amazon.com has chosen to argue that it isn’t constitutional in the media but so far as I know, it hasn’t made that argument in a North Carolina court. Maybe, just maybe, it’s not an argument that Amazon.com thinks actually has much merit. But then, I’m just speculating.

With one state down, Amazon.com has forged on. The online giant also cut ties with Rhode Island and today, it just announced that it will cut affiliate ties with Hawaii.

Quite the powerhouse line up (with apologies to my readers in Rhode Island, Hawaii and North Carolina). Are you perhaps seeing a pattern?

I know, I know. Amazon.com surely has some wonderful explanation for its cherry picking. I’m sure of it. And I’d really love to hear it. Because otherwise it sounds like, well, you know… that some states are just a little more valuable to them than others.

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Yesterday, the Lowe’s sale paper arrived at our house. The pictures of healthy plants on the front page convinced me to rush out and buy gardening stuff (granted, it doesn’t usually take much convincing). But instead of heading for the big box of Lowe’s, we went to Greensgrow Nursery, which I joke is my urban oasis. It is a wonderful place. In addition to plants and flowers, we bought fresh produce and yogurt.

We piled back into the car and drove a few short blocks to the Philadelphia Brewing Company where we picked up a case of their most popular brews. My husband noted that you could tell it was local beer because the time stamp for bottling was dated yesterday.

At both places, we bought fresh and we bought local. At both places, we paid sales tax.

So, you’re thinking, big deal. But it is a big deal. There was an interesting piece in the San Francisco Chronicle this morning about “state-sanctioned tax avoidance” of major online retailers – in other words, the reticence of California to collect sales tax on internet purchases from out of state retailers.

The reason that this is a hot button issue in California, a state really hit hard by economic woes and a massive deficit, is a proposal by Assemblywoman Nancy Skinner (D-Berkeley) to enforce the collection of sales tax on internet retailers with “sufficient presence.” Tops on her list? Amazon.com.

Perhaps Skinner is encouraged by New York’s ballsy – and to date, successful – move to enforce a similar statute. New York’s claim that having internet site based affiliates in their state is enough to establish nexus (the fancy legal term for presence) survived a debate in the legislature and a legal challenge by Amazon.com. I wondered, when the Amazon.com case was decided, whether other states would follow suit – most notably, California. At that time, I believed that other states would pursue a more vigorous enforcement of sales tax for purchases made over the internet but I have to say, California was near the bottom of the list of states that I thought would line up. Pending the outcome of AB178, I may have to say that I’m wrong. California may join a number of states vying to collect more sales tax from internet sales.

This is a tricky area of the law. And while states dance around trying to find a fix individually, I suspect that Congress will eventually step in and make a statement.

I’m not exactly sure what I want that statement to be. It is true that there are billions of dollars of sales that are escaping taxation by stretching the nexus argument. On the other hand, states, desperate for cash, look to be making a blind grab for revenue by expanding the definition of presence on their own. Who is right?

It seems that the real losers in this whole argument are the smaller land-based retailers, like Greensgrow and Philadelphia Brewing Company, that are clearly expected to collect sales tax. While it doesn’t really cost those retailers money (other than the cost of compliance), it does apparently cost them in lost sales – a concept that I will confess, I don’t really “get.” While I do love internet retailers (I’m waiting for my delivery from genuardis.com as I type this), including Amazon.com, I love shopping online for selection and convenience, not to save a few percentage points on sales tax. In many cases, the delivery or shipping costs far outweigh the sales tax, anyway.

That said, let’s be clear on this point: the consumer, not the retailer, pays sales tax. Amazon.com isn’t “saving” money (again, other than the compliance costs) by opting not to charge sales tax in all states – consumers are those that are avoiding the payment of sales tax. And, if you believe the press, including what readers have stated on this site, many claim to make the decision to buy online solely on the basis of whether sales tax is charged. I’m not even going to harp on the whole “you should be paying use tax anyway” bit because we know that’s really a nonstarter (when is the last time that any of you reported and paid use tax?).

What Assemblywoman Skinner’s bill is really saying is that your decision to shop at Greensgrow versus Amazon.com should be unaffected by the imposition of sales tax. Other factors, such as quality, cost, customer loyalty and convenience, should trigger the decision to buy at one over the other. While I struggle with some aspects of Skinner’s bill – and those like it – I will agree that the decision to buy one product over the other should be sales tax neutral.

But that’s not what’s happening. Bigger retailers are able to attract a bigger chunk of the consumer pie by not charging consumers sales tax when their “operations” are outside of the state borders. That means that the avoidance of sales tax – whether legitimate or not – is an added perk for online retailers in terms of enticing customers. But is it a fair perk?

I’ve heard a lot lately about “buy fresh, buy local.” There are a lot of theories about why we maybe aren’t doing that anymore. I wonder how much that would change if sales tax advantages for online retailers were taken out of the equation… What do you think?

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Christmas Lights Bring Christmas Spirit

New York state needs money has found its moral center – and it’s in Brooklyn.

New York Assemblyman Felix Ortiz, who represents Brooklyn, has proposed a new tax on strip clubs. The bill would impose a $10 per patron tax for any business that provides for any adult entertainment business featuring nude or partly nude dancers that also serves food and/or drink (apparently picnicking strip clubs would be exempt). Ortiz believes that the tax could potentially provide up to $500 million for victims of human trafficking, domestic violence, sexual abuse and child prostitution. While touting the bill, Ortiz claimed “Through this bill, New York state will continue to forge a path for other states to follow.”

Whoa, Ortiz. Not so fast. I believe that path has already been forged: Texas has already instituted a stripper tax – remarkably similar to this one. It was struck down by a judge as unconstitutional (the right to bare boobs?) and is being appealed by attorneys for the Lone Star State.

If the tax gets the go ahead (so far, no one in the Senate is touching it with a ten foot, er, stripper pole), it could help New York patch up some rather gaping holes in the state’s budget. But it’s not really about that. It’s about helping people. Right, Ortiz?

It’s not the first tax proposed in New York in 2009 affecting the adult industry. Just last month, Governor Paterson suggested a 4% tax on digital downloads: according to the state’s budget office, the tax would also apply to porn on pay-per-view cable television. While the bill is not restricted to the adult industry, opponents of the bill are calling it a “porn tax” noting that it would likely affect the industry more than others. Interestingly, conservatives oppose the bill with Conservative Party chair Michael Long lamenting, “If you’re taxing it – how can it be wrong? I don’t know how you can sink much deeper.” (Mr. Long has clearly never been to Vegas.)

With that kind of thinking in mind, there’s a lot that is apparently wrong in the State of New York. Paterson has also considered taxing sugary sodas and juice drinks in a move critics call the “obesity tax.”

Porn taxes, obesity taxes… I’m pretty sure that almost everything will be taxed in New York by the end of the year, at least if it’s considered remotely bad for you. But it may backfire. The message they’re really sending is: get your porn and sugar now.

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I am not a shoe girl. This horrifies my colleagues who, I’m pretty sure, wish I could find other than black clogs and tennis shoes to wear on a regular basis (little do they know that they’re lucky that, having grown up in the rural South, I even bother to put on shoes).

But for every one of me, there’s a Carrie Bradshaw out there, boosting sales of shoes into the stratosphere. How strong are shoe sales? Just ten years ago, the size of the retail shoe market was $40 billion.

The size of the market appealed to a young entrepreneur, Nick Swinmurn, who eventually founded Zappos.com, an online shoe retailer. Swinmurn recruited successful entrepreneur Tony Hsieh (pronounced “Shay”) to invest in his company. Hsieh joined Zappos.com full time in 2000; today, he serves as the company’s CEO.

The company grossed more than $1 billion in 2008, despite an economy that that had many other retailers scrambling for cover. The last curve ball thrown at the company and other online retailers is the threat of states imposing new tax laws or enforcing existing tax laws on online sales. New York was the first big state to make such a statement, sending statements to online retailers that they must register and begin collecting sales tax. The New York law presumes to redefine what constitutes a “vendor” on the web – and makes affiliates, marketers and shops that direct traffic to online retailers – potentially responsible for creating a “physical presence” for purposes of sales tax. It is, in the online retail world, a big deal, causing mammoth retailers like Amazon.com and Overstock.com to threaten changes in the way that they do business in reaction to the tax.

I’ve been following the New York law fairly closely. The potential fall-out from the law could be pretty significant to the corporate and tax worlds. That’s why it piqued my interest to hear the Zappos team, specifically Hsieh, talking about it on twitter. I contacted Hsieh and asked if he’d be amenable to answering a few questions about his business and tax. He graciously agreed and his interview appears below.

taxgirl: Clearly, starting any new business can be challenging. Were there any special challenges that you faced with a dedicated online retail business?

Hsieh: In the early days of Zappos, not only did we have to convince customers by buy from us, but we had to convince the different brands that we wanted to carry to sell to us, because they had not heard of Zappos before. So an extra challenge was having to “sell” the Zappos concept to the brands.

taxgirl: As you know, amazon.com recently challenged a NY law related to sales tax collection for online retailers – and lost. What does this mean for zappos.com in terms of doing business in NY and for your Associates program?

Hsieh: We actually started collecting NY sales tax in 2008 due to the law, so the fact that Amazon lost the lawsuit hasn’t changed anything for us.

taxgirl: On zappos.com, you’ve stated that you believe that one day, 30% of all retail sales in the US will be online. How soon do you think we’ll get there? Do you anticipate that more states will look for ways to raise revenue by looking at online sales? Is this something that online retailers like zappos.com are concerned about?

Hsieh: I think it’ll be at least 10 years out before we get there. Many states are already looking to raise revenue by taxing online sales. We’re not really concerned at Zappos either way, as long as the rules are easy for every online company to follow and are applied equally to every online business.

taxgirl: As the economy continues to decline, politicians are looking for ways to turn things around. The Wall Street Journal recently posted a piece that suggested that the best way to kick start the economy was to eliminate tax on corporations. What’s your take on this idea?

Hsieh: I think if the money saved from eliminating taxes enables corporations to spend more money on hiring and training people, it definitely has the potential to help the economy turn around.

taxgirl: Have any of your major decisions regarding facilities and outlet stores been influenced by tax policy – cuts, rates or sales tax? If so, in what way?

Hsieh: Yes, we currently don’t have an office in California because it would mean we would need to collect sales tax on all California orders.

taxgirl: And lastly, just for fun, if Uncle Sam handed you a big refund check today, what would you do with it?

Hsieh: I’d probably donate it to charity.

Thanks to Tony Hsieh, CEO of zappos.com, for taking the time to chat with me. For more about zappos.com, you can visit their web site or check out the company’s blog.

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Amazon.com Did Not Even “Come Close” In Tax Case

14 January 2009

With very little fanfare, a tax case in New York may shake up the online world as we know it. In April 2008, New York passed a new law targeting online sales and requiring that online retailers collect and remit sales tax to the state. Amazon.com balked at the new law and later [...]

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Governor Paterson Not Sweet on Soda: Fat Tax Proposal

20 December 2008

Following in the footsteps of Alabama and countries like the UK, the state of New York is considering imposing a so-called “fat tax.” While each municipality is a little different, the New York proposal would slap an 18% tax on sodas and sugar-filled drinks which contain less than 70% real fruit juice.
The official position [...]

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“Late Filing Syndrome” Cited As Reason for Not Filing Taxes On Time

26 October 2008

Oh to be in politics and have lawyers at my beck and call that can devise the most creative strategies ever for not playing fair…
No, I’m not talking about the McCain/Obama presidential race. I’m referring to Charles O’Byrne, the now former Chief of Staff for the Governor of New York. O’Byrne, a law [...]

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Ask the taxgirl: Affiliate Advertising, NY and Amazon

4 July 2008

Taxpayer asks:
Dear taxgirl,
I am confused. I saw your post about amazon.com and sales tax in New York. I live in New York. Do I have to collect sales tax now for amazon? What about my other affiliate sites? Help! I think I am doing something wrong.
Taxgirl says:
The post that [...]

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Holy Zappos! New York is Collecting Sales Tax on Online Sales.

15 June 2008

Many online retailers received a shock last month when they received official notice from the State of New York that they must register and begin collecting sales tax.
Until this month, companies that didn’t have a store or “physical presence” in New York were not required to collect the sales tax. This idea of taxation [...]

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Cheaper Clothes in New York City?

4 September 2007

As of Saturday, New York City shoppers got a break: they no longer have to pay city sales tax on clothes and shoes.
Mayor Bloomberg proposed sales tax relief in June and it went into effect on September 1 – just in time for the Labor Day shopping weekend. The measure eliminates a 4% [...]

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